How we handle your information
Privacy Policy
What we collect when you browse or book, why we collect it, and how to ask us to change or delete it.
Last updated: November 2026
River Safaris operates riversafaris.com and the boat tours and rentals described on it. This policy explains what information we collect when you use the site or book a trip, why we collect it, and the choices you have.
Information we collect
Booking information. When you reserve a tour or rental, you provide your name, email address, phone number, party size and payment details to our booking provider. We use it to confirm your reservation, prepare the boat, and contact you if conditions change.
Messages you send us. If you email us, call the dock or use the contact form on this site, we keep the details you share so we can answer and follow up.
Information collected automatically. Like most websites, ours records technical information such as your IP address, browser type, device type, the pages you visit and how you arrived at the site. We collect this through analytics and advertising tools described below.
Cookies and similar technologies
We use cookies and similar technologies for three purposes: to keep the site working, to measure how people use it, and to understand which marketing brings visitors to us. You can block or delete cookies in your browser settings at any time. Blocking some cookies may affect how parts of the site behave, but it will not stop you from calling the dock to book.
How we use information
We use the information we collect to confirm and run bookings, answer questions, send trip confirmations and reminders, process payments, keep records required for insurance and safety, improve the website, and measure the performance of our advertising. We do not sell your personal information.
Who we share it with
We share information only with service providers who help us operate: our online booking system, our payment processor, our email and website hosting providers, and analytics and advertising platforms such as Google and Meta. These providers are permitted to use the information only to deliver their service to us. We may also disclose information where the law requires it, or where it is necessary to protect the safety of guests and crew on the water.
Advertising and analytics
We use tools such as Google Analytics, Google Tag Manager and the Meta Pixel to understand how visitors find us and which pages lead to bookings. These tools may set cookies and may combine information about your visit with information from other sites you have used. You can opt out of personalised advertising through your Google and Meta account settings, or through the Digital Advertising Alliance opt-out tools.
Your rights
You may ask us for a copy of the personal information we hold about you, ask us to correct it, or ask us to delete it. If you live in a state or country with additional privacy rights, such as California or the European Union, those rights apply to you and we will honour them. To make a request, email info@riversafaris.com or call (352) 628-5222.
Children
Our website is not directed at children under 13, and we do not knowingly collect personal information from them. Bookings for children are made by a parent or guardian.
Keeping information safe
We keep booking and payment records with reputable providers that use industry-standard encryption. No system is perfectly secure, so we limit what we store and how long we keep it.
Changes to this policy
If we change how we handle information, we will update this page and change the date at the top.
Contact
River Safaris, 10823 W Yulee Drive, Homosassa, FL 34448. Email info@riversafaris.com or call (352) 628-5222.